Recent posts:
Come join Greg Linch, Erika Owens, and I for a talk about the theory, methods, and implications of media impact measurement at BCNI in Philadelphia on April 27th. Read More
I've been doing alot of background research on impact. This is my (growing) bibliography. Read More
Newsrooms large and small are adopting digital and data-driven techniques to engage readers with their work. News applications - large web-based interactive databases that tell stories with software - have emerged as the standard medium through which these projects are presented. Given the common structure of news applications and the existence of well-developed tools for tracking user-level events on a website, I propose a simple framework for measuring engagement with news apps. Read More